Management and Marketing Engineering is one of the leading and highly important fields in the business world. It aims to provide students with the knowledge and tools necessary to understand the principles of effective management and modern marketing. This track qualifies students in various management-related fields, offering a wide range of knowledge in marketing, management, human resources management, finance, accounting, and more.
With the rapid development in the world of marketing and management, the study programs have been updated this year to align with the current demands of the management and marketing fields, including the addition of new topics such as digital marketing. This enables students and graduates to master the principles and skills of modern marketing.
Through this track, students receive practical training and tools that allow them to immediately engage in the workforce.